“The Story Wars are the battle to be heard in today’s overcrowded media marketplace. In the fray, you either tell stories that inspire people to act and share or you get immediately forgotten.” Jonah Sachs
How do you tell a story that inspires and engages your audience? What is your brand’s story? What are your values? If your audience is your hero, what is their hero’s journey?
Join us for an evening of discussion with renowned storyteller Jonah Sachs, author of Winning the Story Wars.
6:00 pm doors open – come and have a drink!
6:30 pm Happy First Year Transmedia SF introduction
6:45 pm Jonah Sachs’s presentation
7:15 pm fireside chat with Jonah Sachs
7:40 pm Q&A
8:00 pm networking
Jonah is an internationally recognized storyteller, author, designer, and entrepreneur. As the co-founder and creative director of Free Range, Jonah has helped hundreds of social brands and causes break through the media din with campaigns built on sound storytelling strategies. His work on legendary viral videos like “The Meatrix” and “The Story of Stuff” series has brought key social issues to the attention of more than 60 million viewers, and his interactive work has been honored with ‘Best Of’ awards three times at the standard-setting South by Southwest (SXSW) interactive festival.
Photo: Myleen Hollero